José Auriemo Neto: A Major Force Behind Brazil’s JJHSF Participações S.A

In Brazil, the company JHSF Participações S.A. is known for its great work in high-end residential and commercial real estate. JHSF also has a reputation for developing and managing some of the country’s best upscale hotel, shopping centers and executive airports. Overall, when people in Brazil think about JHSF, the high quality of their work is the first thing that comes to mind. Since its founding in 1972, JHSF Participações S.A. has developed a reputation for innovative construction designs, pioneering projects and the ability to get the job done right no matter what challenge their projects face.

JHSF has four separate divisions each dealing with different types of projects. The business units are Airport, Fasano Hotel & Restaurants, Incorporation and Shopping Centers. A publicly traded company, JHSF has been listed on Brazil’s Bovespa since 2007. Known for its ability to identify and take advantage of lucrative business opportunities, JHSF is now doing projects all over the world. In addition to its work in São Paulo, Manaus and Salvador, the company also builds and manages properties in Punta del Este in Uruguay and New York and Miami in the United States. Click here to know more about JHSF.

José Auriemo Neto is JHSF’s chairman and CEO. He was hired by the company in 1993 after he graduated from Säo Paulo’s Fundação Armando Álvares Penteado University. Since that time he has created the company’s services department, Parkbem, their parking lot management company and oversaw the development of the very successful Shopping Santa Cruz, JHSF’s first shopping destination. José Auriemo Neto also manages the company’s extensive retail and shopping portfolio which includes the Säo Paulo based shopping complex, Cidade Jardim, the Ponta Negra shopping centre located in Manaus and Bela Vista in Salvador.

In addition to managing two developments in Brazil’s Sao Paulo district, Neto also signed Jimmy Choo, Pucci, Hermes and Valentino to exclusive partnership deals. The luxury brands opened their first retail outlets in the Cidade Jadrim shopping complex owned by JHSF. He also oversaw the launch of Brazil’s first Valentino and R.E.D. Valentino retail outlets. Auriemo Neto also manages the brand’s hotels, office buildings and public developments.

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